Tag Archives: SMA

Analyzing Co-Occurrences

A common question we hear at Texifter is, “How can one derive co-occurrences in a slice of data?” DiscoverText makes this process relatively easy – when starting with one known variable. For instance, one might like to see which hashtags … Continue reading

Posted in DiscoverText, general, research | Tagged , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Election Analytics Part I: Romney Trends in April

[In the coming  months leading up the U.S. presidential election, the Texifter blog will be featuring a multi-part series on various analytical insights into the election, which can be gained by utilizing a host of social media analytics (SMA) methods within … Continue reading

Posted in DiscoverText, research, Twitter | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Decoding the Hunger Games

Essentially, everybody is trying to tell a story these days. Unfortunately, what we’ve been finding is that the stories are getting increasingly prescribed. That’s true for media and brands. There’s a confidence that gets lost when the question of who … Continue reading

Posted in general | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off

Weibo Arrives @DiscoverText

After months of user anticipation, the Weibo API is now integrated into DiscoverText, our “do-it-yourself” text analytic solution for deriving insight from unstructured text. With over 300 million users, Weibo is the largest micro-blogging website in China. Its integration into … Continue reading

Posted in DiscoverText, general, product, research, Twitter | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment